INFOBAHN

From exploring unrecognized value to bringing new visions to life, businesses, products, and services thrive.
Whether you do not have an in-house design team or not, we provide comprehensive support based on service design approaches.

• Vision Design We work with companies and organizations to clarify their vision and goals by addressing questions such as “What kind of future and society do we envision?” and “ What should our business look like to make it a reality?” We then support the overall process to achieve these objectives.
• Business Design We provide strategic support to companies and organizations seeking to discover new value and business opportunities, enabling them to realize their ideal futures and achieve their goals. We partner with them to develop essential strategies for business success, including building business models, designing brand strategies, and establishing organizational structures.
• Product & Service Design We drive product and service development by iterating through a cycle of research-based hypothesizing, embodiment through prototyping, and hypothesis validation. Focusing on the customer experience, we holistically design the entire service and ecosystem surrounding the product.
• Org. Design Leveraging expertise accumulated through clients' business development, we foster individuals and organizations that drive sustainable business innovation. We cultivate the capabilities to solve problems and discover new questions through imaginative thinking.

We examine the very nature of “what a company is” and recognize its essential value.
Through communication that fosters empathy with society, customers, and employees, we help clients improve their brand value.

• Brand Strategy Design Through market research, customer analysis, and collaborative workshops, we articulate the brand identity—including the company’s vision, values, and benefits. We then develop strategies to embed this identity in society, as well as among our customers and employees.
• Corporate Branding We deliver consistent messaging across various communication tools—including websites, owned media, videos, and articles—to establish your brand's value. We help build relationships with diverse stakeholders by consistently communicating your brand's story.
• Internal Branding We support organizations in fostering an environment where employees internalize the corporate philosophy and values as their own, enabling them to take autonomous action. Through internal communication channels such as workshops and in-house publications, we facilitate the sharing of core principles and aspirations, driving organizational cultural transformation and cultivating a sense of unity.

From enhancing brand image to strengthening customer engagement,
we design communication that truly connects for your company through strategy development, channel design, and content creation.

• Communication Planning We identify your company's vision and the appeal of your services/products, then develop a communication plan specifying who to reach, what message to deliver, and how to deliver it. We drive communication activities that contribute to your business.
• Owned Media Strategy & Operations We clarify the role of owned media in your business. We provide end-to-end support: from target audience definition and roadmap creation to concept design, editorial policy and design guideline development, site construction, content creation, and operational improvements.
• Content Marketing We create touchpoints and build long-term relationships by delivering information that meets user needs through the right content and channels. We handle everything from target and objective setting to strategy development, content design, and production.
• Digital Marketing We design effective strategies across multiple channels, leveraging diverse methods including SEO, web advertising, social media, and email newsletters. We execute optimized messaging and campaigns, including tie-up articles in collaboration with Mediagene’s media outlets.

We produce high-quality communication content—from planning to creation—
enabling companies to discover their value and establish meaningful touchpoints with their users.

• Content Production We propose the optimal content format and publishing medium—such as articles, videos, comics, e-books, or books—tailored to your target audience and objectives. We provide end-to-end support, from communication design and content creation to effectiveness measurement.
• Creative Production We translate complex information and specialized knowledge into clear, understandable forms, effectively shaping them with visuals and copy that resonate with your target audience. Through the creation of logos, illustrations, sales promotion tools, and promotional items, we support a diverse range of objectives, from branding to sales promotion and marketing.
• Web Production & Web Campaigns We design and build websites that clearly reflect your brand, vision, and message, strategically communicating your corporate value. We also support the creation of campaign sites and landing pages, as well as the planning and execution of web-based promotions.
• Event Planning & Production We provide end-to-end production for events, handling planning, production, audience engagement, and operations—both online and offline. Our extensive experience and strong execution capabilities ensure the success of your event.